Citroën oli [all-ë]: radical, accountable and optimistic strategy initiates audacious future intentions for the model


Citroën ‘oli’ [all-ë] is a putting conceptual manifesto of clever concepts challenges the established order; a vacation spot for versatile and pleasant all-electric mobility to reinforce the lives and existence of every kind of individuals


  • Citroën ‘oli’ [all-ë] is a putting conceptual manifesto of clever concepts challenges the established order; a vacation spot for versatile and pleasant all-electric mobility to reinforce the lives and existence of every kind of individuals
  • Citroën ‘oli’ dares to say ‘sufficient’ by bucking business traits for heavier, extra complicated
    and costly zero-emission household autos to satisfy societal and mobility challenges of tomorrow
  • Builds on modern Ami with compelling methods to make mobility joyful, reasonably priced, accountable and multi-useful


  • Targets ‘best-in-class’ Life Cycle Evaluation via diminished weight and complexity,
    recycled and recyclable supplies, affordability, sturdiness and longevity
  • Optimistic ‘laboratory on wheels’ is a multi-faceted manifesto of clever concepts for tomorrow
  • Goal weight of 1000kg to ship 400km vary; prime velocity restricted to 110km/h for max
    effectivity and 10kWh/100km consumption; 20% to 80% charging in round 23 minutes
  • Prompts new strategy to Citroën electrical automobile possession buyer companies and partnership experiences


  • Not a automotive – a multi-purpose on a regular basis extension to your life that’s as helpful if you aren’t driving
    it as if you find yourself
  • Way of life enabler: electrical system with good V2G and V2L functionality and energy for pleasant driving
    and dwelling
  • Unconventional silhouette heroes trustworthy aesthetics pushed by performance, effectivity and sturdiness
  • Sturdy character embodies intelligent industrial product design strategy and embraces multi-activity versatility
  • Environment friendly with an identical entrance doorways, bumpers and protecting components, flat panels and glass, low weight supplies
  • Sturdy flat bonnet, roof and pick-up mattress panels you possibly can stand on constructed from re-cycled honeycomb cardboard
  • Distinctive metal/aluminium hybrid wheels shod with sustainable and clever Goodyear Eagle GO idea tyres
  • Spacious, modern inside with beam sprint, ‘Smartband’ HMI projector and ‘deliver your individual system’ infotainment
  • Comfy ‘mesh’ backed seats, washable ground and low-weight, recyclable supplies
  • Circle of life: may be refurbished, upgraded and repaired with recycled elements and resold for a number of homeowners


  • Demonstrates Citroën’s mission to ship simple all-electric mobility for all, to reinforce individuals’s every day lives and with the bottom potential impression on the surroundings
  • Anticipate to see oli concepts, design particulars and inside advances represented in future manufacturing fashions
  • Symbolically introduces new interpretation of Citroën’s ‘deux chevrons’ brand to be adopted in all new product reveals and a brand new company identification


For Citroën, predicting the way forward for reasonably priced private mobility is an obsession, and the success
of Ami has supplied the impetus to take ‘unconventional’ to a brand new stage within the conceptual oli.

The modern Ami demonstrated how Citroën dares to do issues in a different way to satisfy its dedication of creating simple all-electric transportation accessible to all. It additionally supplied the stimulus for oli, a putting and modern ‘laboratory on wheels’ designed to maneuver the needle for household mobility by bucking business traits for heavier, extra complicated and costly electrical vehicles.

“We referred to as this mission ‘oli’ as a nod to Ami, and since it sums up what the automobile is all about – additional proof that solely Citroën can ship no-nonsense, ALL-Electrical mobility to ALL varieties of individuals in surprising, accountable and rewarding methods,” says Citroën CEO, Vincent Cobée.

It’s Citroën’s guiding mild: an adventurous, multi-faceted manifesto of intelligent and achievable concepts centered on lowering weight and complexity to maximise effectivity, versatility and accessibility. oli is a vacation spot, wherein the development for ‘extra’ is exchanged for the constructive ‘sufficient’: “as a lot as you want or is critical”.  [Collins English Dictionary]

Considerably, clients can count on to see most of the ideas and improvements showased in oli flowing via to Citroën’s future electrical household autos.

Whereas Ami was actually a small step in ‘strolling the speak’, oli alerts an thrilling leap ahead. Quite than being a 2500kg ‘palace on wheels’ full of screens and devices, oli proves that with sufficient of the issues clients want and need, supported by the creative use of accountable supplies and a sustainable manufacturing course of, the societal want may be met for cheap but fascinating zero-emission mobility that allows a number of existence.

Vincent Cobée explains why the time is true for oli: “Three societal conflicts are taking place concurrently – first is the worth of and dependence on mobility, second is financial constraints and useful resource uncertainty, and third is our rising sense of want for a accountable and optimistic future.  Customers can sense the period of abundance could also be over and growing rules in addition to rising prices could restrict our potential to maneuver round freely.  On the similar time, a rising consciousness of the necessity to speed up efforts to forestall local weather change is making us extra eco-conscious and discerning.”

A typical mid-70s household automotive weighed round 800kg and was 3.7 m lengthy and 1.6m extensive. Right now’s equivalents have grown to greater than 1200kg, at the least 4.3 m lengthy and 1.8m extensive. Some even weigh greater than 2500kg.  Authorized and security necessities have pushed a few of this, but when the development continues and we feature on parking these autos 95% of every day and driving 80% of journeys with a single occupant, the battle between the necessity to defend our planet and the longer term promise of sustainable, electrified mobility is not going to simply be resolved.

“Citroën believes electrification mustn’t imply extortion and being eco-conscious shouldn’t be punitive by proscribing our mobility or making autos much less rewarding to reside with.  We have to reverse the traits by making them lighter and cheaper and discover creative methods to maximise utilization and refurbish for subsequent homeowners. In any other case, households received’t have the ability to afford the liberty of mobility when all-electric autos turn out to be the one possibility accessible to them. oli is a robust demonstration of how Citroën is confronting these conflicts head-on and with optimism.



For Laurence Hansen, head of Citroën Product Improvement and Laurent Barria, head of Citroën Advertising and Communication, oli epitomises Citroën’s mission to democratise electrical mobility in an agreeable approach.

Citroën believes the time is true to say ‘sufficient’ to the development for extra and expense and to focus as a substitute on creating pure, trustworthy autos which can be lighter, simpler and actually reasonably priced, in addition to creative and joyful.

The quirky and uncomplicated Ami was a big transfer in that course, whereas electrified and all-electric fashions just like the ë-C4 and new ë-C4-X, and lightweight industrial autos like ë-Berlingo and ë-SpaceTourer, already present entry to the advantages of electrified motoring with the consolation, character and worth clients count on from Citroën.

With oli, Citroën is courageously displaying the way it will increase the stakes for future household mobility by re-thinking each element to cut back assets and supplies as a way to make pleasing autos which can be simpler to make use of, perceive and afford, with applicable driving vary and enhanced versatility.

“oli is a working platform to discover ingenious concepts which can be practical for future manufacturing,” says Laurence Hansen. “They received’t all come collectively, nor within the bodily form you see right here, however the excessive stage of innovation being showcased is inspiring future Citroëns.



The cleverly conceived oli is a conceptual multi-activity household automobile with sustainability at its coronary heart, and explicitly demonstrates how ‘best-in-class’ Life-Cycle-Evaluation (LCA) may be achieved, from conception with restrained, optimum use of light-weight and recycled supplies, to sustainable manufacturing processes, and from sturdiness for an prolonged “life in service” to accountable end-of-life recyclability.

“We wished to make use of solely the quantity of supplies we actually wanted, so we have now ruthlessly pursued the target of placing the correct assets the place they’re required, and limiting the impression of the usage of these assets” says Hansen.

When the variety of elements and elements is intelligently diminished, the lightest and most accountable supplies are used, and complexity is minimised whereas versatility and performance is elevated, the result’s one thing way more environment friendly, very reasonably priced and simpler whereas additionally being unexpectedly genial in its design and usefulness.

Considerate particulars are discovered all through. The seats, for instance, are merely constructed and use 80% much less elements than a conventional seat. They’re product of recycled supplies and intelligent ‘mesh’ backrest designs improve the pure mild contained in the automobile. They can be simply upgraded or personalised to swimsuit the style of particular person homeowners. It’s a win-win as automobile weight is diminished, they’re accountable and sustainable, and the improved cabin atmosphere positively impacts occupant consolation.

“In the end, it’s a way of life selection greater than a automobile selection. You may select to pay for the entire newest options and synthetic intelligence which you solely use 2% of the time when driving, or you possibly can ask your self “what’s the accountable factor to do and the way a lot of this do I actually need?” says Hansen. “oli is a option to say sufficient! I do need one thing modern, however I need it simple, reasonably priced, accountable and lengthy lasting.  oli is all of that, and an enormous quantity of delight in your life too!”



Citroën oli reveals that by tackling the enemies of battery-electric-vehicle vary and effectivity, electrical autos can go additional, last more, be extra versatile and price much less to personal.

“It’s a vicious circle – delivering extra electrical driving vary requires an even bigger battery. Including extra know-how requires extra energy, which additionally means an even bigger battery. All of this provides weight, complexity and price, and the extra a automobile weighs, the much less environment friendly it turns into,” provides Laurence Hansen. “oli reveals what can occur once we take a totally totally different strategy.”    

Whereas it seems substantial, oli is neither heavy nor cumbersome – its goal automobile weight of round 1000kg making it considerably lighter than most comparable compact SUVs.

In consequence, its all-electric powertrain wants solely a 40kWh battery to ship a goal vary of as much as 400km. By limiting prime velocity to 110km/h to maximise effectivity, glorious consumption of 10kWh/100km is practical, and recharging from 20% to 80% takes simply 23 minutes.



Citroën oli has been designed to maximise longevity and sturdiness so, like a house, it could have a number of proprietors and an extended lively life cycle. Mixed with its formidable LCA goal is the aim of creating it simple to restore, refurbish, improve and personalise so it could simply be handed on ‘as new’ to a number of successive homeowners, or stored in a household for youthful generations to get pleasure from.

Greater than that, oli has prompted Citroën to re-evaluate each service and expertise it supplies to electrical automobile homeowners all through their partnership with the model, notably within the face of rising prices and the challenges of mobility.

”We perceive how heavy, outsized autos may be extra of a burden than a pleasure economically and ecologically, and we all know customers are more and more delicate to air pollution and congestion and need to be accountable when selecting manufacturers,” says Barria. “That’s why, at Citroën, in addition to specializing in making reliable autos, we’re centered on creating lasting partnerships with clients via modern possession companies and experiences that allow the life-style they need to get pleasure from”.

Key to that is extending the sense of wellbeing Citroën clients already get from being inside their Citroën to incorporate the whole lot supporting the automobile and their total possession journey.

Consequently, Citroën is revealing a complete new programme of all-encompassing ‘CITROËN CITIZEN’ companies and experiences impressed by oli. The intent is to reinforce the sensation of ‘zen’ that homeowners of electrical Citroëns will get pleasure from after they undertake the autos into their lives and households.



For Citroën’s growth and design groups, ingenuity was the watchword in making certain oli
is greater than a “automotive”.


Citroën oli is successfully a life associate – a helpful on a regular basis entity that helps individuals reside life to the complete, even when it’s not on the transfer. It’s a sanctuary free from the onslaught of latest know-how, a member of the household to get pleasure from, and a tool to visibly re-connect with nature and ecology.

“Quite than the house they reside in or automobile they drive, individuals more and more see their ecological footprint as an genuine and constructive expression of who they’re and the best way they reside,” says Anne Laliron, head of Citroën Superior Merchandise and Mobility Options. “We consider oli will genuinely encourage them with its genial and vivacious methods of doing issues in a different way to simplify and revel in life whereas lowering our impression on the planet’s assets.” 

Citroën enjoys a legacy of inventing shopper existence that went with its autos, and as a brand new technology of shoppers is being much more inventive in dwelling with the unorthodox Ami, the optimistic spirit of oli can doubtlessly do the identical.



A main instance of that is how oli can allow an electrical life-style past its functionality as a type
of zero-emission mobility.

As a helpful ‘electrical system’, it will seamlessly and naturally match into the electrical eco system as a key hyperlink between a house’s photo voltaic panels (which may intermittently produce extra energy that may be returned to the grid), a shopper’s want for electrical energy on the transfer or at residence (for instance within the occasion of an influence reduce), and the broader electrical community.

By supporting good ‘Car to Grid’ (V2G) functionality, the potential exists for a automobile like oli to generate income for its proprietor by storing extra vitality from residence photo voltaic panels, and promoting this again to vitality suppliers, in addition to serving to to handle energy points when there may be peak demand or an influence outage within the grid.

Citroën oli additionally reveals how a automobile can carry out as a house away from residence for summer season journeys to the seashore or a tenting weekend within the hills, due to its ‘Car to Load’ (V2L) functionality. Contemplating its 40kWh battery and an influence socket output of three.6kW (the equal of a 230v 16amp home socket), oli can theoretically present energy to a 3000 w electrical system for round 12 hours.

“That is sensible in case you have been swimming or acquired soaking moist within the rain and must dry your hair,” says Anne Laliron. “There’s energy to your hairdryer, and you may get pleasure from a cool or scorching drink as a result of you possibly can plug in a mini fridge or espresso machine, then as evening falls, you possibly can plug in your grill and lights to dine so oli is certainly your day-to-day life-style associate.”

No matter use may be imagined for oli on life-style journeys or on the household residence, it exudes intelligent performance that’s sensible and simple to make use of.



Hanging and clearly making a press release, oli’s unconventional stance and silhouette exude character, productiveness and positivity in a footprint just like a compact SUV at 4.20m lengthy, 1.65m excessive and 1.90m extensive.

It defies conventional labelling. oli may be no matter it must be – household limo, city explorer, journey automobile, workmate, even an extension to the household residence due to its potential to energy on a regular basis home equipment, assist in the occasion of an influence reduce or present a platform for cleansing home windows.

Citroën ’s head of Design, Pierre Leclercq, believes oli embraces purity and geniality for households who don’t look after automotive standing and stereotypes: “There’s a purity that Citroën has at all times been about that different manufacturers don’t have, and it’s way more difficult to design an object that’s pure however distinctive than it’s to create one thing overcomplicated and make it distinctive.  Consider iconic autos like the brand new Ami or 2CV – silhouettes which can be immediately recognisable as Citroën and which, due to their pragmatism, could reside longer as properly.”

In oli, the aesthetic strategy has been intentionally exaggerated to bolster performance and flexibility. And, like Ami, it isn’t afraid to indicate its easy and intuitive strategy and distinguishes itself with its playful use of color highlights, shiny trim supplies and vivacious patterns that advocate alternatives for personalization.

“We’re not afraid to indicate you ways the automobile is put collectively, so you possibly can see frames, screws and hinges for instance. Embracing purity permits us to design in a different way and problem the whole lot. It’s like taking an analogue strategy to many issues which have turn out to be digital immediately,” provides Leclercq. “That’s the reason we have now taken a much less automotive strategy with oli, and it’s this purity and ingenuity which is able to encourage components of our design language within the coming years.”

Earlier than designing autos, Leclercq studied industrial design which explains his course: “In industrial design they train you “don’t inform me it’s stunning, it needs to be purposeful”, so once we got down to do oli we made positive that type positively adopted operate, as you’d count on with the whole lot from home home equipment to utility autos. The way in which a automobile exterior evolves is predicated on inside structure – that’s tremendous necessary as you possibly can’t simply do attractive on the skin with out understanding the expertise you need individuals to have inside.”

The group thought via every ingredient of oli based mostly on the necessity for a number of performance, weight and complexity discount by utilizing much less or frequent elements, and the accountable use of recycled or recyclable supplies wherever potential.

Pierre Sabas, head of Citroën Superior Design and Idea Autos says: “We set formidable targets and it grew to become an train in “design by course of” – as a substitute of imagining a form and looking for a option to do it, we began with the performance we wished, then we simplified the whole lot and located intelligent, accountable supplies as we went alongside to cut back weight and price, after which we did that another time.”



Whereas the bonnet, boot and roof on a conventional automotive appear to be glorious platforms to assist with residence chores like pruning timber, in actuality there are few autos constructed with this power and functionality in thoughts. This isn’t the case with oli.

Its flat bonnet, roof and rear ‘pick-up mattress’ panels which, in addition to driving the automobile’s distinctive silhouette, had been chosen to satisfy the aims for low weight, excessive power and most sturdiness.

Made out of recycled corrugated cardboard fashioned right into a honeycomb sandwich construction between fiberglass reinforcing panels, they’ve been co-created with associate BASF. They’re coated in Elastoflex® Polyurethane resin coated in a protecting layer of robust, textured Elastocoat®, which is commonly used on parking decks or loading ramps, and painted with modern, waterborne BASF R-M Agilis® paint.

The panels are very inflexible, mild and powerful – so sturdy that an grownup can stand on them – and weight is diminished by 50 % when in comparison with an equal metal roof development. Their versatility and sturdiness open up a world of prospects for homeowners to get pleasure from work and recreation.

No matter use may be imagined, from utilizing the roof as a ladder to a platform to mount a tent, usefulness comes with out added weight or price of unique supplies. It’s exhausting to consider that 6 kg panels can carry the burden of an grownup, in addition to be good wanting and lengthy lasting, however they’re.

Load carrying versatility will not be compromised both, as roof rails both sides of the roof panel permit homeowners to connect equipment like bicycle racks and roofboxes for household holidays, whereas beneath the bonnet panel are neatly detailed storage areas in together with compartments for charging cables plus private and emergency gadgets.



Making a aware resolution to create flat surfaces due to the useful resource and supplies targets allowed the group to experiment with the distinction of vertical and horizontal design components, for instance within the glass and lighting particulars.

“The entire key design components on oli are completely horizontal or vertical, which is one thing we need to discover,” says Leclercq. “The same old strategy could be to go for dynamic strains and different automobile makers wouldn’t dare to do what we have now executed – however we’re on the lookout for honesty and effectivity within the type language.”

The windscreen is vertical as a result of it’s the shortest distance between prime and backside and makes use of the smallest quantity of glass. In addition to lowering weight and complexity, the smaller display screen is inexpensive to supply or exchange and lessens the publicity of occupants to the results of the solar. It is usually estimated to assist cut back the ability demand oli’s modest air con system would make on its batteries by as much as 17%.

“You possibly can argue a vertical display screen is much less aerodynamic, however we don’t count on individuals to drive this sort of automobile at 200 km/h. We see it being most helpful in city and suburban areas the place individuals cut back velocity and are conscious of the environmental and security points of on a regular basis mobility. That’s the reason we have now restricted oli’s prime velocity to a most of 110km/h.” explains Sabas.

That stated, to assist effectivity, oli options an experimental “Aero Duct” system between the entrance part of the bonnet and the flat prime panel which blows air in direction of the display screen, making a curtain impact to clean air move over the roof.

The attention-catching windscreen body is completed with a shiny ‘infra-red’ wrap – a brand new signature color Citroën will use along side a brand new model identification.

The distinction between horizontal and vertical is obvious within the rationally thought-through aspect panels and glass.

The entrance doorways comply with the instance set by Ami and are an identical on both sides, although mounted in a different way. They’re lighter, but nonetheless sturdy, and far simpler to make and assemble.

Lowering complexity and simplifying development saves 20% in weight per door in comparison with a typical household hatchback. Half the variety of elements is required, and round 7kg per door is saved by the elimination of the loudspeaker, soundproofing materials and electrical wiring.

The exterior door panel is easier to stamp and is designed maximise inside storage. Light curvatures move up the edges of the automobile, and into the highest of the aspect glass because it tumbles residence to the roof.

Giant, horizontal home windows are tilted barely in direction of the bottom to assist to cut back the results of the solar, and guide, easy-to-operate “flip up” pantograph opening sections, just like these used on Ami, present recent air air flow.

The narrower rear doorways are hinged on the rear of the automobile and use vertical glass to offer rear passengers extra mild and visibility. The change in type between the entrance and rear doorways additionally gave a chance so as to add a passive air consumption offering air flow for rear seat passengers.

Entry to the spacious cabin is extensive, uncluttered and unhindered with each aspect doorways open – superb for when the driving force must get straggling relations loaded effectively.

Entrance and rear lighting modules are, once more, uncomplicated however extremely distinctive, and likewise play with the distinction between two horizontal strains and one vertical part. This strategy might be advanced additional as a particular Citroën lighting signature in future manufacturing autos



As a substitute of the standard trunk or hatchback, oli options an surprising, impressed train in helpful product design.

“When you concentrate on practicality and flexibility, notably in a compact automobile designed to be ultra-responsible and environment friendly, it’s essential assume in a different way. Many individuals discover their small SUV isn’t any extra sensible than a compact hatchback, so oli’s uncommon pick-up mattress with trunk beneath is our thought frightening tackle the best way to get the very best of a number of worlds,” says Leclercq.

Citroën oli is designed to be an easy-to-use life-style enabler. So whether or not visiting a furnishings retailer to deliver residence flat packed furnishings, or loading paddleboards and pop-up roof tent for a weekend on the coast, all may be accommodated within the spacious pick-up mattress and trunk, due to its shortly and simply demonstrated get together trick.

The unbiased rear seat headrests pop up into the roof, the rear display screen glass opens upwards, and voilà – the flat 994mm extensive detachable load mattress expands in size from 679mm to 1050mm immediately.

Versatility abounds and loading is straightforward. The tailgate folds down and with the load mattress panel eliminated, there may be as much as 582 mm top between the automobile ground and the rear glass. With the panel in place, 330 mm top of helpful and safe trunk house is offered beneath. The detachable mattress panel is mild and flat, and constructed from the identical recycled cardboard construction because the bonnet and roof panels.

Considerate rails both sides of the mattress permit customers to connect hooks or equipment, and extra storage bins are situated on the sidewalls to supply safe undercover stowage.

The cleanly designed tailgate is made in two sections – a decrease metal panel which comprises a central licence plate recess, topped by a mesh part in black which cleverly carries an necessary new message seen to anybody following behind, in addition to to the driving force within the rear-view mirror: “Nothing Strikes Us Like Citroën”.



In addition to the delicate promise being made to clients via the tailgate, oli attracts on Citroën’s rational engineering legacy to introduce a proud new Citroën identification.

Whereas oli’s type language contrasts horizontal with vertical and rounded with flat to recommend performance, technical competence and intelligent industrial design, the brand new ‘floating’ brand does precisely the identical. Outstanding chevrons are positioned boldly and horizontally throughout the badge to sign engineering and technical effectivity, and are contrasted with the nice and cozy softness of a vertical oval surrounding them to recommend the model’s unwavering dedication to the wellbeing of its clients.

The brand new badge purposefully evokes the corporate’s authentic 1919 brand and subtly re-imagines it for future Citroëns. The identification is ready to look progressively on future product reveals, in addition to all through the Citroën company and dealership networks.



A key space for innovation to maximise the usage of sustainable supplies, improve sturdiness and decrease expense is one homeowners will recognise as being doubtlessly pricey and environmentally damaging –  wheels and tyres.

“Citroën’s dedication to ‘Superior Consolation’ is well-known, and wheels and tyres play a significant function in occupant wellbeing,” says Sabas. “With the stress to cut back the environmental impression of tyres, and the growing price of changing or repairing broken wheels, we determined to discover extra sustainable and sturdy choices for each, whereas sustaining the standard of journey consolation we count on to ship in a Citroën.”

The ingenious and environment friendly 20-inch wheel and tyre mixture fitted to oli marries a brand new hybrid wheel prototype design with a conceptual, sustainable and clever tyre co-created with Goodyear.

As a result of full aluminium wheels are costly and vitality intensive to supply and full metal wheels are heavy, the choice was taken to mix the 2. The ensuing hybrid wheels are 15 per cent lighter than the equal full metal wheel, contributing an general automobile weight discount of 6kg. There are additionally design advantages to think about.

“Metal wheels aren’t historically stunning or aerodynamic except you cowl them with a full wheel cowl. On our prototype, the wheel is product of an aluminum rim bolted to a metal central hub, designed in a sturdy and fashionable approach. This enables an general weight and price discount. A peripherical wheel cowl is added to enhance the airflow across the wheel and to offer a extra exact and graphical look.” provides Sabas.

Citroën partnered with Goodyear to make use of the Eagle GO idea tyre, which mixes sustainability with longevity and clever know-how for monitoring the tyre’s situation and well being.

The tyre tread compound is product of practically all sustainable or recycled supplies, together with sunflower oils and rice husk ash silica, in addition to pine tree resins and full pure rubber which exchange artificial, petroleum-based supplies.

Nice information for automobile homeowners is that Goodyear has set a powerful goal for the Eagle GO idea tyre to attain as much as 500,000km lifespan via reuse of the sustainable carcass and since the 11 mm tread depth may be renewed twice throughout the lifetime of the tyre. The tyre can also be geared up with Goodyear SightLine know-how, which features a sensor that displays a wide range of tire well being parameters always all through its life.

“That is the third time we have now partnered with Goodyear and mixing our new hybrid wheel with the modern Eagle GO idea tyre raises the bar for sustainable, intelligent and low upkeep options, whereas making certain we proceed to prioritise consolation and wellbeing,” says Leclercq.



Citroën oli is each protecting and guarded, due to robust exterior plastic sections which reveal the identical purity in the case of lowering the variety of elements, utilizing accountable supplies and lowering weight.

To execute Citroën’s signature design ingredient, associate Plastic Omnium helped create a ‘mono materials’ strategy to facilitate simple recycling with sturdy however mild aspect safety and 100% recyclable bumpers containing 50% recycled supplies. Every wheel arch is capped with an an identical, sturdy recycled plastic protector with a horizontal prime, echoing the distinction theme used for the home windows and lighting modules.

Central bumper sections, like these utilized in Ami, are an identical entrance and rear. Under, triangular infra-red ‘handles’ are, in actual fact, sturdy hooks which might assist drivers tow one other automobile out of the mud, or pull a big stone out of the best way.

Even oli’s robust white BASF R-M Agilis® waterborne paint is eco-effective with the bottom stage of risky natural compounds (beneath 250g/l).



Car designers at all times attain for the celebs in the case of inside bundle, however so typically give up to the need so as to add larger screens, taller armrests, swooping panels, plusher seats and so forth. This provides supplies, weight, and price.

“We determined to create as a lot house and lightweight as we may inside oli with as little infrastructure as potential, and to maximise the usage of sustainable supplies,” says Leclercq. “It’s not as simple as you assume as a result of it’s essential make a cabin snug, protected and powerful, and there are specific items of know-how clients count on.  We took inspiration from different types of house environment friendly product design, the place minimal is healthier – like a wise cellphone or hi-fi system. In any case, what number of buttons, dials, and screens do you actually need?”

Beam Up Entrance:

As a substitute of a full dashboard with a number of screens and hidden computer systems, oli incorporates a single symmetrical beam working throughout the width of the automobile from which hangs the steering column and wheel on one aspect, a wise cellphone dock, and 5 clearly recognized toggle switches for the air con system within the centre.

Notably, oli makes use of simply 34 elements on this house whereas a comparable compact household hatchback makes use of round 75 elements in its dashboard and centre console.

The beam homes an electrified rail into which equipment may be plugged by way of USB sockets that slide alongside it. That is superb for powering gadgets and even plugging in your espresso maker whereas ready for the children to return out of faculty.

Two direct air vents, one every in entrance of the driving force and passenger, permit the usage of a smaller air con unit to additional support effectivity and cut back weight.

Sitting behind and beneath the beam is the “couch” product of BASF Elastollan® – a shiny orange, recyclable 3D-printed Thermoplastic PolyUrethane (TPU) storage shelf that includes versatile “mushrooms” which maintain objects like espresso cups or soda cans in place.

Plug And Play:  

In oli, all of the infotainment and communication you want is introduced into the automobile in your private smartphone, which is docked within the central socket on the beam.

As soon as plugged in, cellphone info and apps are merged with important automobile knowledge like velocity and cost stage That is made seen by way of a ‘Smartband’ system, which initiatives info throughout the width of the decrease windscreen encompass.

“As a result of your smartphone has extra computing energy than many autos, we determined to undertake a distinct strategy to infotainment,” provides Sabas. “All of us carry our telephones and use apps for navigation and leisure already, so we noticed an opportunity to save lots of the expense, duplication and weight of built-in programs. Simply deliver your individual system and plug in.”

The identical strategy is used for in-vehicle audio. Every finish of the beam is hole and cylindrical Bluetooth loudspeakers may be ‘docked’ to supply high-quality sound for listening to podcasts or traditional Sci-fi TV themes on the transfer. In truth, 250g of weight has been saved by eliminating the standard audio system alone.

As a result of the audio system are detachable, sounds may be loved when parked wherever and in every single place. Hanging them on hooks on the rails within the pick-up mattress exterior the automobile means you possibly can exhibit your newest playlist with glorious sound high quality whereas having fun with al fresco eating or partying on the seashore.

HMI Management:

Having checked out a number of options for working the HMI, the group got here up with the bizarre concept of utilizing a joystick from knowledgeable modular gamepad, mounted on oli’s neat steering wheel.

“The gamepad joystick works rather well – it’s simple to regulate and is a superb instance of how we will switch options from acquainted non-automotive functions to make them work within the context of a automobile,” says Sabas.

The steering column incorporates a rotating shift lever coupled with the automobile’s “begin cease” button, whereas smaller stalks function the automobile’s lights and indicators.

Area-Environment friendly:

As a substitute of cumbersome automotive armchairs to dam out the sunshine and fill the cabin, oli’s space-efficient entrance seats use 80% much less elements than the seats in an equal SUV – simply 8 slightly than 37.

Brilliant orange entrance seats are made up of sturdy tubular frames onto that are mounted a snug base cushion coated in textile constructed from 100% recycled polyester which is 100% recyclable.

Revolutionary 3D-printed mesh backrests function an built-in headrest and are impressed by fashionable workplace furnishings. They’re slim however extremely supportive, snug and inflexible precisely the place they should be.

Co-created with BASF, they’re constructed from light-weight, 100% recyclable Thermoplastic PolyUrethane (TPU) and the fabric has been coated with an orange coating to make sure theylook and really feel inviting. The mesh backrests amplify the sensation of house and lightweight contained in the automobile – key contributors to occupant consolation and wellbeing.

Rear seat passengers can use the backrest’s uncovered tubular body to mount equipment – for instance a small pill system powered by way of a USB socket, hooks for hanging a tote bag, a cupholder body, {a magazine} internet like in an airliner, or a small tray for the children to get pleasure from a snack on the transfer.

In line with Citroën’s dedication to consolation, entrance seats connect to the ground via versatile, recyclable TPU isolation rings that soak up highway imperfections and vibration and echo the model’s acclaimed “Progressive Hydraulic Cushions”.

“The development of the entrance seats is totally comprehensible,” explains Sabas.  “They’re simple to dismantle, take away and recycle if you need to change the color for instance. Nothing is roofed up, and there are not any hidden buildings – they’re as simple as they appear and an ideal instance of how performance and purity drove each ingredient of the design.”

Equally snug particular person rear seats are constructed from related supplies and the backrests fold flat to increase the rear load bay ground.  Roof mounted round TPU headrests float above every backrest and fold up into the roof when required.

On both sides of the automobile beneath the rear seats, and accessible when rear doorways are open, is a discreet storage compartment for a primary support equipment.

A storage console sits neatly within the house between the person rear seats.  Just like the ‘couch’, this orange, recyclable comfortable 3D-printed TPU part options versatile “mushrooms” to carry gadgets in place. Notably, all inside BASF TPU elements may be recycled collectively, which is an extra step in direction of sustainable mono-materiality as a component of the Life Cycle Evaluation.

As a substitute of heavy inside door panels containing switches, armrests, audio system and window motors, oli’s simplified panels maximise storage whereas offering the infrastructure for consolation and simple opening and shutting.

A big, open storage internet is inserted between the inside and outer panels of the entrance doorways, and an orange armrest pad coated in 100% recycled and recyclable polyester textile is affixed on to a horizontal line on the panel.  Opening the entrance doorways is straightforward, due to a recyclable pull toggle offered via the panel, and instantly related to the mechanism. Screws and fixings used within the doorways and seats are interchangeable which additional reduces complexity.

Efficiency Beneath Foot:

As a substitute of hard-to-clean carpets, oli incorporates a single-piece, modular ground overlaying made in partnership with BASF from Expanded Thermoplastic PolyUrethane (E-TPU). The froth is as elastic as rubber however lighter, extraordinarily resilient and extremely proof against abrasion. It may be changed altogether if an proprietor prefers a brand new color.

“This excessive grade, excessive efficiency materials is often discovered on the planet of sport,” boasts Pierre Leclercq. “It’s utilized in working tracks, bicycle saddles and even within the soles of well-known trainers due to its spring and cushioning properties which may ‘enhance’ efficiency and luxury on the monitor.”

The ground can also be coated with a extremely elastic and waterproof coating and may be simply hosed clear.  Recyclable TPU “drain plugs” within the ground make it stress-free to take away sand and seaweed or mud and mulch after a scorching day on the seashore or a moist day trekking via the forest.



A key ingredient of the oli story is the way it has been conceived with longevity to create its personal round economic system. It reveals how a automobile may be simply and affordably reinvented for a number of subsequent lives with new homeowners utilizing refurbished elements, new décors or colors, and even upgraded elements over time.

General price of possession might be low, but when there’s a want to exchange a door, headlamp or bumper, recycled elements might be sourced responsibly by way of Citroën from different oli autos which can be now not serviceable.

Logically, if it prices extra to refurbish a automobile than to purchase a brand new one, autos received’t be refurbished. oli modifications this – it’s extra environmentally and economically constructive to refurbish than exchange over a number of lifecycles. When now not economical to refurbish, Citroën would flip every oli right into a recycled elements donor for others requiring elements or ship different elements for normal recycling.



With oli, Citroën is on a mission to convey severe messages about the way forward for reasonably priced, sustainable and pleasant household mobility together with the way forward for the model itself:

“We took a danger with Ami, and we’re taking a danger with oli as a result of we have to push creativity for manufacturing,” says Pierre Leclercq. “There’s no sense in proposing cool supplies or designs that may by no means affect future manufacturing autos. That’s why the inclusion of the brand new brand on oli is important, as a result of simply as you will note components of its design and know-how in future fashions, the brand new interpretation of the Citroën badge might be our welcoming new customary”      

“We now have a broad buyer base as a result of we provide private mobility from AMI to the C5-X, and never everybody could also be prepared to just accept that you just don’t want sure issues,” says Laurence Hansen. “So whereas we’re not going to vary the whole lot in a single day, Citroën desires to have interaction in a dialogue, to ask what constitutes sufficient, and to reveal how we will do the correct factor and ship on our mission to deliver accountable, reasonably priced and joyful mobility to everybody.”  


Vincent Cobée recognises {that a} pleased future relies on reforming slightly than adjusting the best way we spend, select, devour, transfer, pollute, discard and assume:

“The automotive business will not be immune from the revolutions difficult each different business as we withstand the problems created by our abundance of consumption, and Citroën is strolling the speak to show there are unconventional methods of fixing that aren’t boring or punitive. Ami is a superb instance of that, and we’re happy with its success as a non-conformist mobility actuality for immediately.

With its intelligent considering and messages of purity and doing the correct factor, Citroën oli  – our ‘lab on wheels’- reveals how we will encourage future households. oli is putting and unconventional – however we’re Citroën, and we perceive you don’t get observed for making a bland assertion.

Citroën oli exemplifies our mobility mission: accountable, simple and reasonably priced to your every day life whereas nonetheless aspirational, fascinating and pleasant. It’s our guiding mild for the answer you’ll need to have as the one automobile your loved ones wants ten years from now.”

SOURCE: Citroën


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