Cupra will launch three new automobiles over the following three years because it targets annual gross sales of 500,000 items.
The Spanish efficiency automobile model, which is an element VW Group’s Seat, stated it plans to double its gross sales, turnover and Metropolis Storage community this yr.
Two of Cupra’s new fashions might be absolutely electrical, increasing it’s line-up of EVs alongside the present Born.
The Cupra Tavascan, which utilises VW ID4 underpinnings, will arrive in 2024. It’s going to take the type of an SUV, coming into the aggressive household crossover house.
Cupra has not confirmed which powertrains might be used within the Tavascan, however its likley the 299PS all-wheel-drive setup from the ID4 GTX might be utilised, alongside a 77kWh battery.
In 2025, the model will introduce the UrbanRebel, a compact SUV that sits beneath the Born.
The compact, front-wheel-drive mannequin will use a 226PS motor and have a variety of as much as 273 miles.
The UrbanRebel would be the first of three compact EVs from VW Group. Skoda and VW variants will observe, with the most affordable fashions anticipated to start out from £17,000.
Cupra will even launch the Terramar, an SUV with an analogous footprint to its current Ateca mannequin. The Terramar might be provided with a new-generation of plug-in hybrid engine, offering a zero-emission vary of greater than 60 miles.
Alongside the three new fashions, Cupra additionally unveiled facelifted variations of the Cupra Leon and Formentor, with redesined entrance ends to deliver their styling extra consistent with the model’s new vary of electrical automobiles.
Cupra operates an agency sales model for its electrical automobiles, with the brand new Born provided by way of a web based gross sales platform and below subscription contracts. The technique features a community of city-based pop-up shops, resembling JCT600’s website in Leeds Trinity Purchasing Centre.